A local dealer quoted me a vehicle price of $23,900, which is:

• Before sales tax, title fee, registration fee, and doc fee
• No upgrades (FWD, Eternal Blue Mica)
• Purchasing in Florida

I've been gathering estimated pricing from sites like KBB, Edmunds, CarsDirect, CarGurus, Cars.com, Autotrader, YourAutoAdvocate -- the average for my area is $25,200.

Thanks.